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sportbild.de
The Online portal of SPORT BILD
sportbild.de
Concept
SPORT BILD online is the online portal of Europe’s largest sports magazine. The users find the latest up-to-date news, exclusive background reports, interviews with top stars and exciting entertainment here.
- Live ticker to all important sports events
- Extensive TV-programme planner
Our sporting highlights this season:
- Soccer Champions League
- Soccer Bundesliga
- Formula 1
- Tour de France
- etc.
Be involved – in a fast, multi-media and totally informed way – when it’s all about the topic of sports.
Target Group
- 83% of the users are men
- 68% of the users are 20 to 49 years old
- 67% of the users are employed
- 62% have a NHI of € 2,000 and more
Source: AGOF internet facts 2012-10, basis: Onliner WNK 50.84 m, time period Ø-month
Reach (Per Month)
- Unique users*: 0.87 million
- Page impressions**: 94,137,000
- Visits**:
*Source: AGOF internet facts 2012-10, time period single month
**Source: own survey novemberr 2012
Rates and Forms of Advertising
The rate for the placement of advertising media is calculated from the CPM of the desired advertising forms and the number of ad impressions (AIs):
| Rate Example for Superbanner | |
|---|---|
| Number of ad impressions (AIs) | 100,000 |
| Format | Superbanner 728 x 90 |
| Placement | Homepage |
| CPM | € 40 |
| Calculation | 100,000 * 40 / 1000 |
| Costs | € 4,000.00 |
Contact
Marco Barei
General Manager Digital Sales
Axel Springer Straße 65
10888 Berlin
Germany
+49 30 2591 79163
+49 30 2591 79195
All important information at one glance:
sportbild.de
Editorial Department
responsible: Alexander Steudel
Editorial Department
SPORT BILD, Editorial Department
Axel-Springer-Platz 1
20350 Hamburg
Germany
Phone: +49 40 347 00
e-mail: sportbild@sportbild.de