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abendblatt.de

Questions for the editorial department: +49 40/ 347 - 00
Questions about Print Advertisement Placement : +49 40/ 35 10 11
Questions about subscriptions: +49 40/ 33 39 40 11


Editorial Concept

abendblatt.de is the most used information and service platform in the metropolitan region of Hamburg and its surroundings! A broad, high-quality and credible portal with many tips, news and local depth is available for all residents of Hamburg, as well as anyone who is interested in Hamburg.


As Northern Germany’s most-used service and information platform, abendblatt.de is among the top 10 of German news portals.


Due to the strong linking of the print and online editorial departments, abendblatt.de can also offer the accustomed first-rate editorial quality and high-quality content on the Internet.


Target Group

The user group is also just as high quality. You will meet a target group that is young with an above-average education and high income at abendblatt.de.

Did you know that purchasing power is greatest in Hamburg ... ?!

  • 59% of the users are men
  • 64% of the users are 20 to 49 years old
  • 64% of the users are employed
  • 46% have at least a university-entrance exam
  • 18% are trained and management employees
  • 62% have a NHI above € 2,000
  • 37% have a NHI above € 3,000
  • 20% have a NHI above € 4,000

Source: AGOF internet facts 2012-01, basis Ø-month


 Key Data (Per Month)

  • Unique users*: 3,62 million
  • Visits**: 11,053,399
  • Page impressions**: 35,661,517

 * Source: AGOF internet facts 2012-01
** Source: IVW march 2012


Rates and Forms of Advertising


The rate for the placement of advertising media is calculated from the CPM of the desired advertising forms and the number of ad impressions (AIs).

Rate Example
Number of ad impressions (AIs) 100,000
Format 728 x 90 Super Banner
Placement Channel
CPM € 15
Calculation 100,000 * 15 / 1000
Costs € 1,500


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Contact


Andreas auf der Heiden

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 28515

+49 40 34 49 21


Contact


Jean-Robert Mamin

Jean-Robert Mamin
General Manager International Sales

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 24950

+49 40 347 25540