TV Digital
TV DIGITAL is the TV magazine of the new generation.
The switch from analogue to digital television reception is increasingly accelerating. At the end of this development, almost every household will have reception for digital television.
TV DIGITAL is made for this new market. The comprehensive programme section offers extensive programme information and clear orientation in the offer of currently 41 stations, all Premiere channels and other digital programmes. In addition to recommendations on programmes that are especially worth seeing, it also presents the up-to-date feature-film and category highlights every day.
TV DIGITAL is the competent navigator for active people who are young and have an above-average income. They not only look for the nicest things in life when they watch television, but also want to see and experience more.
All rates in €, plus VAT
| TV Digital | Basis | ||
|---|---|---|---|
| Gender | Men | 62 | 49 |
| Age | Average age | 40,6 | 47,8 |
| Education | University-entrance exam, university | 32 | 25 |
| Net household income | € 2,500 + more | 63 | 43 |
| Consumption power* | 49 | 36 |
Composition in %
Source: ma 2013 Pressemedien I, total population 14 years and older: 70.21 million
*Comprised according to size of household: 1 person - HH income of € 1,500+; HH size of 2 persons – HH income of € 2,500+; HH size of 3+ persons - HH income of € 3,500+

Matthias Franzen
Axel-Springer-Platz 1
20350 Hamburg
Germany
+49 40 347 22307
+49 40 347 22738
Philipp H. Mankowski
General Manager International Sales
Axel-Springer-Straße 65
10888 Berlin
Germany
+49 30 2591 72572
+49 30 2591 72555