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onmeda.de


Concept

Onmeda has more than 700 clinical pictures and 120 symptom texts, making it one of the leading health portals in Germany.

  • Comprehensive guide offer in the topical areas such as nutrition, sports and movement, travel, contraception, pregnancy and children
  • Interactive medication guide
  • More than 40 forums, which are mainly moderated by experts
  • More than 35 self-test opportunities for the users
The Onmeda editorial department is composed of experienced professional editors and medical journalists.


Target Group

  • 62% are women
  • 65% are 20 to 49 years old
  • 59% are employed
  • 55% have a NHI of € 2,000 and more

Source: AGOF internet facts 2012-01, Basis: Onliner WNK (50.34 m) Ø-month


Key Data (Per Month)

  • Unique users*:                      2,36 million
  • Visits**:                                    4,283,097
  • Page impressions**:          18,682,539

* Source: AGOF internet facts 2012-01
**Source: IVW März 2012


Rates and Forms of Advertising

The rate for the placement of advertising media is calculated from the CPM of the desired advertising forms and the number of ad impressions (AIs):

Rate Example for Super Banner
Number of ad impressions (AIs): 100,000
Format: 728 x 90 Super Banner
Placement: Guide Category
CPM: € 35 (incl. category targeting)
Calculation: 100,000 * 35 / 1000
Costs: € 3,500.00

ContactAxel Springer Media Impact


Dörte Langenkämper

Dörte Langenkämper

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 24579

+49 40 347 27883


Contact


Jean-Robert Mamin

Jean-Robert Mamin
General Manager International Sales

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 24950

+49 40 347 25540