FUNK UHR

Your feel good programme!

Funk Uhr

Editorial Concept

FUNK UHR is the television magazine that primarily appeals to women due to its competent coverage, especially on topics such as health and wellness. But men also like to read it intensively.

Revolving around extensive TV programming, the editorial section offers an abundance of service and entertainment stories, reports and interviews with TV stars and movers, as well as background information and current news on topics such as health and wellness, nutrition, fashion and beauty, in addition to relationships, money and science.

Life is beautiful and it should be even more beautiful with FUNK UHR. This is the standard of FUNK UHR.

2012 Rates and Formats

(One to four colours)

Format	Ø Rate	Rate Zone 1	Rate Zone 2
	(Not bookable)	Sales dates: Jan, May-Aug	Sales dates: Feb-Apr, Sept-Dec
1/1	27,992	27,000	28,700
1/2	18,287	17,680	18,720
1/4	9,751	9,430	9,980

All rates in €, plus VAT

Key Data

First day of sales: Friday
Publication: Weekly
Copy price: € 1.10
Sold circulation IVW IV/2011: 542,387 copies
Reach according to ma 2012 Pressemedien I:
Total: 2.3% / 1.59 million
Men: 2.1% / 0.73 million
Women: 2.4% / 0.86 million

Readership

		FUNK UHR	Basis
Gender	Men	46	46
	Women	51	54
Head of household		63	56
Age	Under 30 years	7	23
	30-49 years	20	33
	50-59 years	16	17
	60 years and older	55	29
Net household income	€ 2,500 + more	37	43

FUNK UHR readers are very brand and quality oriented*

FUNK UHR readers display very consumption-oriented behaviour with an increased willingness to spend on luxury goods such as perfumes, jewellery and travel.*

Composition in %
Source: ma 2012 Pressemedien I, total population 14 years and older: 70.33 million
*Source: Allensbach Institute for Public Opinion Research; TOP Level Study 2008