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BILD.de


The leading print-based general interest portal


Homepage Bild.de

BILD.de


Editorial Concept

BILD.de is the leading print-based general interest portal and stands for passionate BILD journalism on the Internet. The most important and modern news-and-entertainment portal offers exciting contents around the clock: top up-to-date information, sports reports, lifestyle reports and news from the world of the celebrities.

  • Innovative design, high degree of  usability
  • Modern video portal and video archive
  • Extensive photo galleries
  • User-generated content through the BILD Reader Reporter

In addition to information and entertainment, our portal offers you an ideal advertising environment, depending on the target group in an appropriate category or as an image-and-branding transfer with our strong online brands. For example, on the homepage.
In addition to classic forms of banner advertising, we offer many special forms of advertising, homepage events and opportunities for advertorials, mobile and moving images – an ideal environment for your eye-catching advertising presence.

News

BILD.de is the first news portal in Germany to connect with the world’s largest social network. In the log-in area, BILD.de now offers Facebook Connect. This allows Facebook users to easily log in with their community access data at BILD.de so that they can write commentaries, discuss in the forum and upload photos and videos – without having to register again.

The highlight: users can automatically let the community participate in their activities.


 

Target Group

  • 63% are men
  • 65% of the users are 20 to 49 years old
  • 41% have a high level of education (at least university-entrance exam)
  • 60% have a NHI of € 2,000 and more

Source: AGOF internet facts 2013-10, base Ø-month, basis 14years and above, Onliner: 52,18 Mio UU
 


Key Data

    • Unique User*: 14,04 Mio.
    • Visits**: 166,956,545
    • PageImpressions**: 1,576,785,820

    *Source: AGOF internet facts 2013-10, single month, basis:10 years and above, 73,36 mio

    **Source: IVW november 2013


     

    Preise und Formate

    The rate for the placement of advertising media is calculated from the CPM of the desired advertising forms and the number of ad impressions (AIs).

    Example for price calculation
    Number of ad impressions (AIs) 100,000
    Format 728 x 90 Super Banner
    Placement category
    CPM € 30
    Calculation 100,000 * 30 / 1000
    Costs € 3,000

    ContactAxel Springer Media Impact


    Marco Barei

    Marco Barei
    General Manager Digital Sales

    Axel Springer Straße 65
    10888 Berlin
    Germany

    +49 30 2591 79163

    +49 30 2591 79195


    Factsheet

    All important facts and information at one glance:


    BILD.de


    Chief Editor

    Manfred Hart   

    CEO

    Donata Hopfen, Ralf Hermanns,
    Kai Diekmann   

    Editorial Department

    BILD digital GmbH & Co. KG  

    Axel-Springer-Straße 65
    10888 Berlin 
    Germany

    Phone: +49 30 25910  

    e-mail: info@bild.de

    www.bild.de