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BILD der FRAU - Schlank & fit




BILD der FRAU-Schlank & fit

       

Editorial Concept

Full of facts, service-oriented, reader-friendly and up-to-date!
The strengths of BILD der FRAU are also offered by BILD der FRAU-Slim & Fit.
A colourful mix of topics related to health and wellness, an optically generous presentation of magazine sections and double pages filled with content. Well-being, beauty, nutrition, health and travel are the thematic priorities in BILD der FRAU-Slim & Fit. These are topics that become increasingly important in stressful times. Above all, this includes the aspect of health. This applies especially with respect to the increasingly strong emphasis on personal responsibility in the area of prevention/OTC.
The magazine is oriented towards all women who want a bit more calm in their everyday lives and would simply like to relax for once. And there are a lot of them!

Well-Being

The focus of these pages is on personal well-being with tips and easy-to-follow exercises from the current wellness trends. No matter whether this is a wellness day at home or exercises for the beach figure, a new perfume or chocolate for the soul. The magazine includes advice for every relaxation type.

Beauty

We offer our readers an informative all-round package on the topic of hairdos, make-up and skin care. What is the trend, how do I properly style and care for myself, what should I pay attention to? In terms of look and content, these pages are a real eye-catcher. Bursting with information all about beauty.

Nutrition

Healthy and light nutrition in the category of "Food" are another main focus of the magazine. Delicious recipes, sophisticated drinks and seasonal highlights create a desire for more. Presented on double pages or as a spread in the magazine – obviously with the respective facts on nutritional value for the individual dishes. The recipe cards for collecting are another treat.

Health

The focus here is on topics related to health and preventive care.
Whether in the form of brief and concise information on our magazine pages or as a comprehensive guide to current topics: BILD der FRAU-Slim & Fit offers suggestions and helps with acute problems, as well as information on prevention.
The topic of fitness is simply part of the healthy lifestyle. We show our readers easy and practicable exercises that can be put into action without a major effort. At home or on the beach. Or just as a little break.

Travel

No matter whether it’s a short trip or a two-week family trip, the main thing is to just get out of the everyday routine and see something different. No matter whether it’s a cultural trip or the sporty variation, the prospect of relaxation and the possibility of just unplugging for once awakens the desire for more. Readers find these types of suggestions in every edition.


Key Data

  • Publication: 6 x pro year
  • Copy price: € 1.80
  • Size: 76 pages
  • Ø retail sales IVW II/2011-I/2012: 148,611 copies
  • Reach according to AWA 2011: 860,000*
  • Format: 210 mm width x 300 mm height



2010 Rates and Formats

All rates in €, plus VAT.

Other formats upon request.

ContactAxel Springer Media Impact


Dörte Langenkämper

Dörte Langenkämper

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 24579

+49 40 347 27883


Contact


Jean-Robert Mamin

Jean-Robert Mamin
General Manager International Sales

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 24950

+49 40 347 25540