BILD am SONNTAG

Germany talks about this - BILD am SONNTAG

BILD am SONNTAG

That’s what Germany talks about!

10.78 million readers* use Germany‘s largest Sunday newspaper so that they start each week as well-informed as possible. Because BILD am SONNTAG already sets the topics on Sunday that Germany will be talking about during the week.
BILD am SONNTAG activates, exposes and illuminates. It is a critical observer, sports reporter and professional guide for all areas of life.

Up-to-Date and Exclusive

BILD am SONNTAG has the hottest news and exclusive interviews from politics, business and sports. And it has a clear opinion!

Diverse and Informative

Everyone can find their topic in BILD am SONNTAG. Competently prepared and clearly segmented, BILD am SONNTAG presents all of the relevant topics – also from the areas of entertainment, guides and the world of the VIPs.

Guidance is a Top Priority for us

Whether health, nutrition, automobile, travel, multimedia, garden, animals, money and law or fashion – BILD am SONNTAG offers help and advice for every area of life. The big guide section condenses the most important topics without cutting back on the facts.

And: Close up and Emotional

BILD am SONNTAG speaks the language of the readers, is involved with their very own interests and describes their fates.

Unique – for your advertising!

This unparalleled editorial concept captivates the BILD am SONNTAG readers and ensures the highest degree of attention on every page – and you benefit from this!
Simply huge – in reach and cost effectiveness.
In the Sunday environment, without stress and a flood of information, people finally have time to plan their holidays or larger purchases. Studies have shown: Especially on Sunday, print advertising has an especially lasting effect.
High relevance for Germany’s men through the extensive sports section.
High relevance for Germany’s women through the big guide section and VIP coverage.
Attention-grabbing placements and special forms of advertising.

People select, review and make decisions on Sundays. Be a part of it!

*ma 2012 Pressemedien I

Basic Data

Founding year: 1956

Guaranteed sold circulation: 1,350,000 copies

Publication: Weekly /Sundays

Journal size: Nordic tabloid

Copy price: € 1.70

Distribution region: Germany

2012 Rates and Formats

Formats/Pages		Width in mm	Height in mm	Mono to 4c
2/1		532	369	159,200
1/1		257	369	79,600
9/16		191	276	60,900
1/4	1 column	60	369	30,450
1/4	2 column	126	183	30,450
1/4	4 column	257	90	30,450

All rates in €, plus VAT

BILD am SONNTAG Rate Card No. 53 valid as of 01.01.2012

Download English rate card 2012 here

Readership

BILD am SONNTAG Basis
Gender
Men 66 49
Women 34 51
Age Groups
14-19 years 4 7
20-29 years 10 14
30-39 years 12 14
40-49 years 21 19
50-59 years 19 16
60-69 years 16 13
70 yeras and older 16 16
Net household income
Up to € 1,000 6 8
€ 1,000 to under € 1,250 6 6
€ 1,250 to under € 1,500 8 9
€ 1,500 to under € 2,000 21 18
€ 2,000 to under € 2,500 20 18
€ 2,500 and more 39 41

	BILD am SONNTAG	Basis
Gender
Men	66	49
Women	34	51
Age Groups
14-19 years	4	7
20-29 years	10	14
30-39 years	12	14
40-49 years	21	19
50-59 years	19	16
60-69 years	16	13
70 yeras and older	16	16
Net household income
Up to € 1,000	6	8
€ 1,000 to under € 1,250	6	6
€ 1,250 to under € 1,500	8	9
€ 1,500 to under € 2,000	21	18
€ 2,000 to under € 2,500	20	18
€ 2,500 and more	39	41