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SPORT BILD


SPORT BILD – Europe’s number 1 sports magazine


SPORT BILD

SPORT BILD


Editorial Concept

SPORT BILD – Europe’s largest sports magazine

SPORT BILD is the modern men’s magazine in a high-quality look for the No. 1 men’s topic: sports. Germany’s leading sports magazine offers a fascinating mixture of emotion and information from the world of top sports.

The editorial offer has a clear structure: The focus is definitely on football as Germany’s No. 1 sport.

From the Bundesliga to the regional leagues, from international league comparisons to the champions league, the reader can expect extensive coverage. Motor sports are the second important permanent topic. In addition, SPORT BILD reports on all of the sport highlights, delivers interesting background information, as well as exciting reports on stars and celebrities. The pages with news in brief have been expanded.

SPORT BILD is a magazine that sets new standards in sports coverage and acts as a strong opinion-maker.

2012 Rates and Formats

Ratecard No. 29, valid as of 01.01.2012

 

Download English rate card 2012 here




Key Data

  • First day of sales: Wednesday
  • Publication: Weekly
  • Copy price: € 1.50
  • Sold circulation IVW IV/2010: 419.053 copies
  • Reach according to ma 2011 Pressemedien I
  • Total: 6.3% / 4.41 million
  • Men: 12.1% / 4.16 million
  • Women: 0.7% / 0.25 million

Readership

SPORT BILD Basis
Age 14-19 years 12 8
20-39 years 36 30
40-59 years 36 36
60 years and older 17 26
Education Primary/secondary school 41 41
Secondary school certificate 40 35
University-entrance exam, university 19 24
Net Household income up to € 2,000 34 38
€ 2,000 and more 66 62

Composition in %
Source: ma 2011 Pressemedien I, men 14 years and older: 34.44 million

Contact


Peter Hoffmann

Peter Hoffmann

Axel-Springer-Platz 1
20350 Hamburg
Germany

+ 49 40 347 25809

+ 49 40 347 26910


Contact


Jean-Robert Mamin

Jean-Robert Mamin
General Manager International Sales

Axel-Springer-Platz 1
20350 Hamburg
Germany

+49 40 347 24950

+49 40 347 25540


Factsheet

All Data and facts in one overview.